First Quarter for Sales is Big Success for BMW

It's been a big start to the year for Bavarian automaker BMW, with sales defying all the odds and coming out to reach some seriously impressive numbers. Let's take a step back for a moment: the European automobile market isn't doing as well as it once was; this is the unfortunate truth. However, BMW isn't a brand to allow something as trifling as "the market" get them down! We're joking of course, but that doesn't change the numbers that came rolling in, setting an achievement that none could deny respecting.


That goal was, in fact, that the company achieved their second-highest first-quarter sales numbers in their history. The accomplishments don't stop there; their overall sales volume made a seven percent jump from 356,548 units in 2012 to a current 381,404. So which models helped propel BMW to such lofty heights?


Three big breadwinners were the 3 Series, 5 Series, and 6 Series. Increasing sales by 19.9%, 4.3%, and 32.7% respectively over the same time in the previous year, there's no denying that BMW is in a good place right now, no matter what market analysis are predicting.


And, last but not least, we have to thank those that have truly made the automaker and all of us here at BMW of Idaho Falls who we are today: you, the loyal drivers. Without you, BMW wouldn't have made the numbers they have to accomplish such an incredible feat in today's market. So, thank you!


If you're not in the BMW family but would like to be, come on down to our Idaho Falls, ID dealership and take a look at our current lineup. We'd be thrilled to show you all our new BMW models, divulge all the details and features you want to know, and even set you up for a little joyride that's sure to put a smile on your face.

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